Schéma is where creativity meets purpose, and stories take shape.

For over two decades, we’ve been crafting ideas that resonate and designs that endure. From brand identity to spatial experiences, from digital innovation to cultural collaborations, our work bridges disciplines and transcends borders. We believe in the power of meaningful design to inspire, connect, and create lasting impact.

Our process is rooted in collaboration. By building agile teams and fostering close partnerships, we create solutions that are not just visually compelling but deeply thoughtful—ideas that evolve with time and continue to make a difference.

Founded by Dimitra Chrona in 1999, Schéma embodies her global perspective and creative vision. A native of Athens, Greece, Dimitra trained at the renowned Rochester Institute of Technology in New York. Her journey—from leading roles at Saatchi & Saatchi to launching Schéma—has taken her across Greece, the United States, and Canada, shaping her unique approach to design.

At Schéma, we don’t just design; we shape the future with passion, precision, and purpose.